Headquartered in Miami, with a satellite location in Los Angeles, Hispanicize Wire is an innovative and economical press release wire service platform tailored to serve small businesses, brands and marketing agencies. Hispanicize Wire offers comprehensive national, state and city-specific distributions to U.S. Hispanic/Puerto Rico media and bloggers. Our newswire platform features a wide range of budget-friendly multimedia capabilities and online guaranteed placements that are priced at a fraction of what traditional wire services cost. Hispanicize Wire is part of the Hispanicize brand of companies that include; the annual Hispanicize event, Hispanicize digital, and the Hispanic PR Blog.
Hispanicize Wire is 100-percent Latino owned and operated. An Experienced Team The Hispanicize Wire team is comprised of award-winning media and public relations professionals who have a deep understanding of Hispanic media and social media. Our team includes the winners of the PRSA Silver Anvil Award of Excellence, the CIPRA, PR Week Campaign of the Year and Hispanic Public Relations Professional of the Year Awards, a sweep of every top national PR award that exists and a testament to the achievements of this team and its expertise. Hispanicize Wire is comprised of the core management group that created and later sold the industry’s first Hispanic press release wire service to British media conglomerate United Business Media in 2008. This veteran team includes such wire alumni as Manny Ruiz, Cristy Clavijo-Kish, Danny Correa and Katherine Johnson.
Manny Ruiz, Chairman and Founder Manny is the Chairman and Founder of Hispanicize Wire, as well as the Chairman and Founder of the Hispanicize brand of platforms that include the annual Hispanicize event, Hispanicize digital, Latina Mom Bloggers and the Hispanic PR Blog. In addition to these sister companies, Manny is a large shareholder in the Being Latino platform and publishes his own personal blog PapiBlogger. Manny is an accomplished entrepreneur and award-winning, public relations professional with extensive experience in Hispanic public relations. In 2011, Manny was named PR Professional of the Year by the Hispanic Public Relations Association (HPRA) for his on-going commitment to promoting the advancement of the industry as co-publisher of the Hispanic PR Blog and as the founder and creative director of Hispanicize, the annual event for Latino trendsetters and newsmakers in social media, marketing, entertainment and innovation. Manny’s business interests also include Hispanicize digital, the Latina Mom Bloggers network, Being Latino and DigiBunch. Prior to founding the Hispanicize-related business platforms, Manny was President of Multicultural Markets and Hispanic PR Wire for PR Newswire. Prior to PR Newswire’s acquisition of Hispanic PR Wire, Hispanic Digital Network and LatinClips in 2008, companies he founded, Ruiz was Chairman and CEO of HispaniMark, the parent company of these three businesses.
Bill Gato, Chief Executive Officer Bill Gato is an experienced Hispanic digital marketing and public relations expert, an online publishing entrepreneur and a former Miami Herald journalist. He is a passionate believer in the underutilized potential of public relations as a branding medium. Prior to joining Hispanicize Wire, Bill was president and co-founder of Hispanic Digital Network (HDN), the nation’s largest Internet advertising and hosting network of U.S. Hispanic newspapers, magazines, radio stations and portals. He was responsible for growing HDN’s national online advertising revenues, guiding its strategic vision and establishing its digital advertising operations. PR Newswire acquired HDN and its sister companies, Hispanic PR Wire and LatinClips, in 2008. Before HDN and PR Newswire, Bill worked for eight years as a Creative Director at Spanish Broadcasting System (SBS), one of the leading national radio networks, where he won several South Florida A.I.R. (Achievement in Radio) Awards. He began his career as a writer and radio columnist for The Miami Herald.
Yosmay Valdivia, Chief Operating Officer Yosmay is COO and Partner of Hispanicize Wire. Yosmay is a bilingual marketing, media and communications professional with 10 years of experience and specialization in the Hispanic market. Prior to joining the Hispanicize Wire team, Yosmay was Senior Account Manager for PR Newswire, Multicultural Markets, where he provided strategic counsel to a client base consisting of Fortune 500 companies, marketing agencies, small businesses and non-profit organizations. Yosmay started his career as a newsroom editor and later managed newsroom operations and sales for Hispanic PR Wire, before the company was sold to PR Newswire in 2008. Born in Cuba and raised in Miami, Yosmay holds an MS in Industrial Engineering and a BA in Economics. He resides in Weston, FL with his wife and daughter.
Katherine Johnson, Senior Partner, Media Alliances Katherine is the senior partner of Media Alliances for Hispanicize Wire and a senior partner in the annual Hispanicize event and the Hispanic PR Blog, which she co-publishes. Prior to joining the Hispanicize team, Katherine held positions with Fleishman-Hillard and Newlink Group working with beauty brands, LATAM clients and handling crisis communications. Previously, Katherine was a producer for the PBS show, Nightly Business Report. Katherine started her career in communications as the media relations manager at Hispanic PR Wire and became the managing editor of the Hispanic PR Monitor, before the company was sold to PR Newswire in 2008. Born in Lima, Peru but raised in the US since she was five, her passion for community building, storytelling and the Latino culture drives her innovative approach to social networking both on and offline.
Cristy Clavijo-Kish, Partner Cristy is an entrepreneur and award-winning marketing, media and communications practitioner with more than 15 years experience and specialization in Hispanic and multicultural community initiatives. Cristy is also a founding partner of Hispanicize digital and Latina Mom Bloggers. She brings her expertise in entrepreneurship, marketing and business to help drive new services and support for bloggers and online media, while creating unique social media engagement programs for brands and organizations. Prior to joining the Latina Mom Bloggers team, Cristy led PR Newswire’s Multicultural Markets division as senior vice president, a role she was appointed to following the 2008 PR Newswire acquisition of Hispanic PR Wire, LatinClips and Hispanic Digital Network- all companies that she co-founded and spearheaded. She also helped found the Hispanic marketing practice at global agency Porter Novelli. She is also the founder and publisher Los Tweens & Teens, a bilingual blog and community resource site engaging multicultural parents and kids from ages 7-12 which she launched in 2011. A New Jersey native of Cuban decent, Cristy is an active Girl Scout Troop leader and volunteers with other community organizations, speaks nationally at conferences and blogs regarding social media initiatives at Hispanicize.com. She resides in Miami Beach with her husband and identical twin daughters.
Danny Correa, Counsel Danny Correa provides operations oversight counsel to Hispanicize Wire. Correa is the former Chief Operations Officer of HispaniMark, LLC, the parent company of the former U.S. Hispanic communications and information servicesthat included Hispanic PR Wire, Hispanic Digital Network, LatinClips, ConTexto Latino and Hispanic Market Pro. A founding partner and co-developer of many of the technological and administrative processes used by HispaniMark, Correa’s was responsible for managing the general administrative operations of the Hispanic PR Wire, Hispanic Digital Network and Hispanic Market Pro divisions of the company.