SAN DIEGO, CA – November 2, 2015 – (HISPANICIZE WIRE) – After the success of her first book “Flight of the Quetzal Mama: How to Raise Latino Superstars and Get Them into the Best Colleges,” Roxanne Ocampo has just released a new book to help Spanish-speaking parents understand the critical steps from K-5, middle, and high school, to get their children into the best US colleges.

“The college admission landscape has become increasingly complicated and competitive every year. This leaves out a lot of Latino kids who deserve a spot at a top college, but don’t come from families with college-going capital. That’s why I wrote this book – to share insider knowledge that breaks it down in a simple and straight forward way”

The new book, El Vuelo de la Mamá Quetzal: Cómo Criar Hijos Exitosos y Prepararlos para las Mejores Universidades was more than 15 years in the making. That’s when Ocampo, who refuses to be called stubborn and instead adopted “tenacious,” set out to learn how to get her kids into the best colleges. At the time, her children Carlitos and Gabi were only five years old. She poured through college admission books, interviewed parents, spent months in libraries, and collected data on high performing Latino kids. Her goal was to find out how Latino students could strategize a pathway to top colleges throughout K-5, middle school, and high school.

After all that time, Ocampo only yielded data about how Latino kids fail, or how to inspire kids to want to go to college. That’s not what she was after. She wanted strategies to help parents like her navigate the complex college admissions system. She had her eyes set on schools like Stanford, Berkeley, and Harvard and wanted to know what it would take for her kids to earn admission.

Her efforts paid off. In 2011, her kids followed Ocampo’s college admission plan and received admission to every Ivy League school as well as Stanford, Johns Hopkins, USC, Berkeley, and UCLA. Armed with timely and culturally-relevant tools, she began coaching other students in her dining room. Today she coaches thousands of students across the U.S.

Her popular books are sold to school districts, ELAC and DELAC’s, college-going organizations, students, and, of course, lots of moms.

“The college admission landscape has become increasingly complicated and competitive every year. This leaves out a lot of Latino kids who deserve a spot at a top college, but don’t come from families with college-going capital. That’s why I wrote this book – to share insider knowledge that breaks it down in a simple and straight forward way,” Roxanne Ocampo “Quetzal Mama” said.

“Quetzal Mama is empowering Latino students and parents to break down the barriers to their college success,” Dolores Huerta, President, Dolores Huerta Foundation said.

Each chapter includes culturally-authentic language and examples, recognizable colloquialisms, personal and relatable stories, and addresses specific needs and challenges of Latino families. The content was influenced by her experiences working with thousands of Latino students and families throughout the U.S. in the last five years.

This book will empower Latino parents to help their children achieve academic excellence, become the leaders they were intended to be, and make a valuable contribution to humanity.

Also New This Year

This new book comes in less than a year from the popular, “Nailed It! Quetzal Mama’s Toolkit for Extraordinary College Essays.” Nailed It! helps high school seniors learn how to craft an exceptional personal statement for colleges. High school seniors across the U.S. are using this toolkit this month, just in time for submitting college applications in November and December.

About Quetzal Mama
Ocampo’s books come from her unique background as a mom, admissions coach, author, public speaker, and researcher. She designed a unique curriculum for K-5, middle, and high school students, and shares her tools and strategies with K-12 school districts and parenting groups throughout the U.S. As a Doctoral Fellow at UC San Diego, she is currently conducting research regarding high-performing, low-income, first-generation, Latino students in their trajectory to selective colleges.

Order your copy of El Vuelo de la Mamá Quetzal: Cómo Criar Hijos Exitosos y Prepararlos para las Mejores Universidades, ask Barnes & Noble to stock it, and recommend your school or public library make copies available for parents. Better yet, bring Quetzal Mama to your school or organization.

You can find Quetzal Mama’s books on Amazon & Barnes & Noble. Find Quetzal Mama at Facebook/Quetzalmama, Twitter @quetzalmama, on her blog and or her website, www.quetzalmama.com.