MIAMI, FL – February 23, 2015 – HISPANICIZE WIRE – Don Francisco, a.k.a. Mario Luis Kreutzberger
Blumenfeld, the beloved Chilean entertainer who for more than 52 years has dazzled and delighted audiences through the cult hit “Sabado Gigante,” will be honored with the Latinovator Award at Hispanicize 2015. Hispanicize 2015, the sixth annual Latino trends event for filmmakers, bloggers, journalists, marketers, influencers and music artists, will take place March 16-20, at the InterContinental Hotel in Miami.

The Latinovator Awards recognize Latino celebrities, business professionals and other high achievers who have become crossover successes or whose stories of achievements are remarkable or inspirational.

“Don Francisco is one of the most enduring and iconic Hispanic entertainers in the world and we’re thrilled to know he will join us to share the secrets of his incredible career”

“For millions of Latinos, Saturdays always feel better knowing we will see Don Francisco and his wildly popular show Sabado Gigante on Univision,” said Manny Ruiz, organizer and creative director of Hispanicize 2015. “Don Francisco is one of the most enduring and iconic Hispanic entertainers in the world and we’re thrilled to know he will join us to share the secrets of his incredible career.”

In addition to his achievements on television, Don Francisco is also being recognized for his passionate support for children with physical disabilities, and his contributions to the Hispanic community.

For his charitable and television work, the man known as Don Francisco has received many awards and honors including an honorary Emmy in the United States. Possibly his biggest accomplishment is that of his Teletón responsibilities, a televised benefit for disabled children that Don Francisco has promoted and hosted for more than 30 years. Funds from Teletón have been used to build 13 rehabilitation centers in Chile and more than 70,000 children and youth with disabilities have received treatment and rehabilitation. Don Francisco first began Teletón in Chile and today several countries, including the United States, host a version of Teletón.

A few of Don Francisco’s other accomplishments include hosting the Chilean versions of “Who Wants to Be a Millionaire?” and “Deal or No Deal.” He also hosted a more serious interview-only show that airs in the United States on Wednesdays called “Don Francisco Presenta.” In addition, Don Francisco has served as ambassador for major brands and companies; currently, he is brand ambassador for pharmaceutical leader Boehringer Ingelheim.

Hispanicize 2015 will name four recipients for the 2015 Latinovator Award. Each of the Latinovators will be presented with their awards individually at Hispanicize 2015 as part of a special general session where they will talk about their inspirations, business habits and road to success. Past recipients include Emilio Estefan, Rita Moreno, Maria Elena Salinas and Carlos Vives, among others.

To purchase your full access event badge go to: Every attendee gets full access to sessions, concerts and films. All passes also include meals and, in most cases, drinks.

Sponsorship and Registration Information

As of today, announced sponsors include: Coca-Cola, Facebook, Procter & Gamble, 3M, Tabasco, Best Western, The Home Depot, Disney World Resorts, Yelp, JetBlue, Florida Blue, Sprint,, Martell Caractere, CNN en español, Fox News Latino, República, Transitions, Visit Philly, BodenPR, Connexión Research, Alma, RL Public Relations, United Healthcare Foundation, The St. Augustine Visitor’s Bureau, Diario Las Americas, Hispanic Market Advisors and many more consumer products, food, fashion and lifestyle, toy and travel brands who will shortly be disclosed.

Sponsorship information is available by contacting [email protected] or calling 203.364.4779. To reserve a hotel room visit

About Hispanicize 2015
Now in its sixth year, Hispanicize 2015 Week ( (#Hispz15) is the iconic, largest annual event for Latino trendsetters and newsmakers in journalism, blogging, marketing, entertainment and tech entrepreneurship.

Co-chaired by Facebook’s U.S. Hispanic Head of Sales Christian Martinez and award-winning actor Luis Guzmán, Hispanicize 2015 is a production of the Hispanicize companies that include the Latina Mom Bloggers network, Being Latino, Hispanicize Wire and the Hispanic PR Blog, Hispanicize 2015 is expected to gather more than 2,100 of the nation’s most influential Latino professionals from the industries of blogging, journalism, music, marketing, film and business over five days. The event will take place in downtown Miami March 16-20, 2015.

The Hispanicize event is a launch pad for creative endeavors, new products, technologies, marketing campaigns, films, books and more targeting Latinos in the U.S. and/or Puerto Rico.

Hispanicize 2015 is a partnership of the Hispanic Public Relations Association (HPRA), Hispanicize and the Public Relations Society of America (PRSA).