LOS ANGELES, CA – January 13, 2016 – (HISPANICIZE WIRE) – LatinoMediaVisions kicks off the New Year with a spectacular January screening film line-up including the West Coast Premiere of short film, Since I Laid Eyes, starring “Gold-en Girl” of the moment, Gina Rodriguez and the feature film presentation of Endgame starring Rico Rodriguez, Ivonne Coll, Justina Machado, Efren Ramirez, and Valente Rodriguez followed by an informative Q&A with the cast and filmmakers of Endgame. The screening will take place at the American Cinematheque on Thursday, January 21st, 2015 at 7:30pm with red carpet arrivals beginning at 6pm. Guests will be invited to stay for the VIP reception immediately following the program.

Feature film Endgame takes place in Brownsville, Texas, one of the most economically disadvantaged cities in the US. Since he was 5 yrs. old, Jose’s Abuelita taught him to play chess like his grandfather who was a champion in Mexico. Now as part of the Brownsville school team, Jose has the chance to use his skills and for once in his life, finds himself in the spotlight, as he tries to help his team make it to the Texas state finals. As their coach, Mr. Alvarado, teaches his students the meaning of perseverance and team effort in the face of adversity, Jose discovers his own strengths and uses them to bring his broken family together.

Endgame is written/produced/directed by Carmen Marron (Go For It!) from a story by Hector Salinas who also executive produces and wrote the script along with Marron. Endgame recently wrapped it’s theatrical run and is scheduled to have its U.S. cable premiere on HBO Latino® in July 2016. Endgame producer, Sandra Avila of Avila Entertainment negotiated the deal on behalf of the company, while also producing with Salinas’ Late Bloom-er Productions and Sparkhope Productions.

The short film presentation of Since I Laid Eyes, directed by Adel L. Morales follows two former lovers, Charlie and Ilene, who reconnect over drinks after breaking up six years ago. They explore the reasons that their secret relationship failed, while trying to decide whether or not to rekindle their dysfunctional romance.

LatinoMediaVisions is an initiative of Latinheat Media Institute, a non-profit organization presented in association with the American Cinematheque, and in collaboration with Alex Mendoza & Associates and Impresario Global Media Group, which advances, promotes and instills entrepreneurial growth among Latino media-makers, while creating a forum for discussion.

Prior to the screening LMV presents their signature “From Concept to Profit” business seminar under their Entrepreneur Media-Maker Development Program. The seminar will take place on Thursday, January 21st from 4:00pm to 6:00pm at the American Cinematheque’s Spielberg Theater. The diverse group of entertainment industry professionals, experts in their field will discuss all available platforms of media content distribution in an open forum setting.

To purchase tickets for the screening and the seminar, please visit: www.latinomediavisions.org or https://www.eventbrite.com/e/lmv-screening-endgame-the-short-since-i-laid-eyes-tickets-20008826940. The American Cinematheque is located at 6712 Hollywood Blvd., Los Angeles, CA 90028. The LatinoMediaVisions’ monthly screening series is sponsored by Remy Martin. For more information, please visit: www.latinomediavisions.org. Like us on Facebook at: Latino-Media-Visions. Follow us on Twitter at @LatMediaVisions. Follow us on Instagram at @LatinoMediaVisions.

About Latin Heat Media Institute
Latin Heat Media Institute (LHMI) is a non-profit organization which utilizes multiple platforms and strategic alliances to inform, educate, connect, and empower Latinos in entertainment by providing the resources and tools, as well as insight into relevant issues in the entertainment industry that inform and advance Latinos in media. Serving as a springboard and catalyst for Latino content creators with programs that will advance the development and visibility of Latino made and Latino themed films, TV and web projects.

About American Cinematheque
Established in 1981, the American Cinematheque is a 501 C 3 non-profit viewer-supported film exhibition and cultural organization dedicated to the celebration of the Moving Picture in all of its forms. At the Egyptian Theatre, the Cinematheque presents daily film and video programming which ranges from the classics of American and international cinema, to new independent films and digital work. Exhibition of rare works, special and rare prints, etc., combined with fascinating post-screening discussions with the filmmakers who created the work, are a Cinematheque tradition that keep audiences coming back for once-in-a-lifetime cinema experiences. The American Cinematheque renovated and reopened (on Dec. 4, 1998) the historic 1922 Hollywood Egyptian Theatre. This includes a state-of-the-art 616-seat theatre housed within Sid Grauman’s first grand movie palace on Hollywood Boulevard. The exotic courtyard is fully restored to its 1922 grandeur. In January 2005 the American Cinematheque expanded its programming to the 1940 Aero Theatre on Montana Avenue in Santa Monica.

About Alex Mendoza & Associates
Alejandro (Alex) Mendoza is the founder of Alex Mendoza and Associates, a consultancy serving production companies and filmmakers since 2000. Since his career began in 1987, Mendoza has served as Director of Inter-national Sales and Distribution at Vestron, Inc. and Live Entertainment, Inc., managed Saban Entertainment’s Home Video division and handled the distribution of new releases and the library at Morgan Creek International. He is also a scholar level advisor on the Gerson Lehrman Group Council of Advisors. With 20+ years of experience in the fields of marketing, distribution, festivals, conferences, and markets, he is also fully immersed in the Latino community in the entertainment industry, brokering and facilitating deals and project development. He was, for more than ten years, the editor of the Latinos in the Industry Newsletter published by the National Association of Latino Independent Producers. He is also the owner of AMARTE Event Image Specialists, a design and large format printing studio that develops branding for 30+ festivals, conferences, awards shows and premieres per year.

About Impresario Global Media Group
Impresario Global Media Group (IGMG) is a market-driven development, financing and marketing company for the independent filmmaker in the entertainment industry. Its primary focus is creating and managing lasting bilateral international partnerships specifically Latin American and China. It aims to deliver film, television, and online content that resonate with global markets. Its primary target audience for providing such content is the teen and young adult demographic. Its entrepreneurial spirit for entrepreneurial growth is implemented in collaborations with non-profit organization relations both domestically and internationally with aim to creating entertainment communities.

About HBO Latino
HBO Latino is a dedicated Spanish-language premium channel that delivers compelling and relevant programming to the U.S. Latino market. Exclusive to the channel are the regular U.S. premieres of Spanish-language series, films, and documentaries acquired from North America, Latin America, Spain and Caribbean, as well as original short-form programming. Additionally, HBO Latino offers the best Hollywood movies and HBO original programming from the network’s main channel in Spanish. HBO Latino is included free with an HBO subscription. HBO Latino content can also be accessed on HBO On Demand®, HBO GO® and HBO NOWSM.