MIAMI, FL – March 18, 2014 – (HISPANICIZE WIRE) – Florida Blue and the annual Hispanicize 2014 event are teaming up to provide more than 100 nonprofits serving Latino and multicultural communities with a free, half day Latino Social Media for Social Good Training on March 31 in Miami. A healthy, Latin-inspired lunch and refreshments will be provided to attendees also courtesy of Florida Blue.

The half day training will be led by three social media experts with extensive experience in helping nonprofits leverage the power of social media to better serve their communities. The facilitators are Alex de Carvalho, founder of the Social Media Club of South Florida and Regional Development Director at Constant Contact; Maricela Cueva, Vice President of VPE Tradigital Communication; and Katherine Doble, publisher of Los Tweens and Teens and president of Siren Marketing.

The special workshop will be held at the InterContinental hotel in downtown Miami from 10 a.m. to 3 p.m. Reservations are on a first-come, first-serve basis exclusively for nonprofits in Florida, as well as other nonprofits that are registered to attend Hispanicize 2014.

To RSVP, visit

About Hispanicize 2014

Now in its fifth year, Hispanicize 2014 ( (#Hispz14) is the iconic, largest annual event for Latino trendsetters and newsmakers in social media, journalism, advertising, PR, technology, film and music.

Title sponsored by P&G and co-chaired by award winning journalist Maria Hinojosa of NPR’s Latino USA and Patricia Pineda, Group Vice President of the Hispanic Business Strategy Group of Toyota Motor North America, Hispanicize 2014 is expected to gather more than 1,700 of the nation’s most influential Latino professionals from the industries of blogging, journalism, technology, music, marketing, film and business over four full days. Featuring U.S. Hispanic thought leaders and celebrities, the 5th anniversary edition of Hispanicize will be taking place at the InterContinental Miami hotel with several offsite events at major cultural venues.

The event is a launch pad for creative endeavors, new products, technologies, marketing campaigns, films, books and more targeting Latinos in the U.S. and/or Puerto Rico.

Hispanicize 2014, a partnership of the Hispanic Public Relations Association (HPRA), Hispanicize and the Public Relations Society of America (PRSA), will be held at the InterContinental Miami hotel, April 1-4, 2014 in downtown Miami.

Sponsorship and Registration Information
The presenting sponsor and exclusive beauty care sponsor of the event is Procter & Gamble. As of today, other announced sponsors include: 3M, Toyota, Google, Coca-Cola, Hasbro, McDonald’s, Sherwin-Williams, Crest, Home Depot, Coffee-mate, Burson-Marsteller, Transitions, Strayer University, Fox News Latino, NASDAQ’s GlobeNewswire, Vme TV, Florida Blue, The Zocalo Group, Visit Philadelphia, The Axis Agency, Sensis Agency, Hispanicize Wire, Textter, Balsera Communications, The Center for American Progress, El Sol Newspaper, Latinum Network, BodenPR, Pinta, Thomas & LoCicero PL and other consumer products, food, fashion and lifestyle and travel brands who will shortly be disclosed. Media partners include Being Latino, NPR’S Latino USA, Latin Heat, Media Moves, PRODU, OVN Latino and iBlog Magazine.

Sponsorship information is available by contacting [email protected] or via phone at (203) 364-4779.