MIAMI, FL – April 13, 2020 – (LATINX NEWSWIRE) – Buena Vida Media, an international multimedia company, has partnered with the Grow with Google Digital Coaches Program in Miami to host free webinars in Spanish for entrepreneurs during the COVID19 pandemic. The webinars in Spanish provide practical tips, advice and the necessary skills in digital marketing for entrepreneurs to pivot their businesses to online platforms quickly during the current crisis.

“There is a plethora of information, resources and training online for entrepreneurs in English, but the great digital gap that exists for Spanish speaking business owners has now become a cavernous divide disproportionately impacting that segment of the economy during this crisis. Many Hispanic business owners do not have the skills or infrastructure to transition their businesses online and will not survive this crisis if we do not attempt to mitigate the situation. A survey by the U.S. Bureau of Labor Statistics found that only 16% of Hispanics are able to work from home compared to 31% of the White population.

We have curated a selection of top experts who have led the way in developing digital platforms and will share directly from their vast experience in growing and strengthening online platforms. They will impart essential digital marketing skills and training in Spanish to help our solopreneurs, entrepreneurs and small business owners pivot and give them a fighting chance to survive and thrive during this COVID19 pandemic. Our first webinar received wide acceptance and we look forward to even more participation in the second online event. We thank our invaluable partner, the Grow With Google Digital Coaches Program for making it possible to serve the Hispanic entrepreneurial community,” said Janie Flores, President of Buena Vida Media.

Following is the schedule for the webinars:

Tuesday, April 7, 2020, 11:00 a.m. – 1:00 p.m.

Alcanzando Clientes Online y Fortaleciendo Plataformas Digitales Durante Crisis

  • Vicente Pimienta, Miami’s Grow with Google Digital Coach @vicentepimienta
  • Janie Flores President, Buena Vida Media, @buenavidamedia
  • Paola Mendez CEO & Founder The Blogger Union & Coral Gables Love
  • Cristy Clavijo-Kish Founder & CEO Talento Unlimited & Los Tweens and Teens

Tuesday, April 14, 2020, 11:00 a.m. – 1:00 p.m. 

Innovando en Plataformas Digitales Durante Crisis

  • Vicente Pimienta, Miami’s Grow with Google Digital Coach @vicentepimienta
  • Janie Flores President, Buena Vida Media, @buenavidamedia
  • Claudia Ahrens-Hernandez, Founder & CEO, Cafe Con Claudia @cafeconclaudia
  • Jeannette Kaplun, Founder & CEO, Hispana Global @hispanaglobal

Registration is FREE: https://register.gotowebinar.com/register/8308585365689881870

About Buena Vida Media
International multi-media company dedicated to public relations, digital marketing, social media strategy, television, radio and podcast production, and project management based in South Florida.