BeVisible Has a New Rockstar Investor
BOULDER, CO – April 12, 2017 – (HISPANICIZE WIRE) – On February 2017, www.BeVisible.soy welcomed Backstage Capital as its newest investor. BeVisible is the first career social media platform for Latinx and other multicultural generation y, z and some xers. It has attracted thousands of millennial members. BackStage Capital invests in the best-underrepresented founders in the U.S., including founders that identify as women, persons of color and LGBTQ. Arlan Hamilton, the Founder and Managing Partner of Backstage Capital says “At Backstage, we’re constantly striving to have an edge and see around corners. Andrea and her team have a crystal ball and can see directly into the future. Backstage is honored to be partnered with BeVisible.” Andrea Guendelman, the co-founder and CEO of BeVisible, says, “We are fortunate to have Backstage Capital in our corner. Their forward-thinking approach to investing and mentoring will help us grow our platform and connect Latinx and employers. Backstage understands how crucial this market opportunity is.”
BeVisible fills a void that established career platforms have not—authentic Latino participation. Latinx have the lowest participation rate on LinkedIn of any minority demographic (18% vs. 28% for African Americans.) Latinx are one of the largest, most influential ethnic groups in the nation, with an exceedingly younger population than the rest of the country. Millennial Latinos, in particular, represent the largest, most college educated, and socially connected generation of Latinos ever. They are connecting professionally, but they do it differently.
Until BeVisible, there was no career network that allowed them to connect they way they do in real life, where work life and community are one and the same. BeVisible has attracted the attention of thousands of early adopters and the recruitment efforts of major companies, particularly in the tech sector. BeVisible has been profiled by Forbes, Elle, MSNBC, Latina Magazine and Vibe.