ADamigo Ad Marketplace Will be Releasing Their RFPpronto™ to Help Advertisers with Their Direct Hispanic Digital Ad Campaigns in April 2014
Boise, Idaho-ADamigo LLC has just announced a new part of their platform, RFPpronto™, which will enable ad agencies and brands a faster way to select the websites to advertise on for their digital and print advertising campaigns. RFPpronto™ is currently in beta testing and will be available by the end of April 2014.
“We really understand what our partners want. Instead of offering a run of the network, we are catering to our clients by developing direct ad campaigns with the publishers. Direct ad campaigns allows the advertiser more control over which sites the ad is being placed, creating more of a brand safe environment for the advertiser”
With RFPpronto™, ADamigo’s customers will be able to select all of the premium websites from ADamigo’s marketplace to help streamline the RFP process. In addition, it will allow the advertiser(s) to get down to the following specifics for any digital ad campaign:
— Geo Targeting – State, City and/or Country level capabilities
— Demographic Targeting – chose sites that define and target your audience
— Mobile Advertising Capabilities – have the capability to choose mobile device options
— Ad Type – can chose or search by numerous digital ad types
Director of Marketing and Sales, Michele Lauer, “We really understand what our partners want. Instead of offering a run of the network, we are catering to our clients by developing direct ad campaigns with the publishers. Direct ad campaigns allows the advertiser more control over which sites the ad is being placed, creating more of a brand safe environment for the advertiser.”
ADamigo, located in downtown Boise, Idaho, officially launched with a ribbon-cutting on September 3rd of 2013. The business is focused on the growing and influential Hispanic community in the United States, offering publishers around the United States the opportunity and the tools to market and sell their available advertising space. ADamigo features easy management, a diverse range of account types, cross-platform and multi-media solutions, insightful statistics and analysis, performance reporting and a real-time graphical dashboard. According to January 2014 comScore Media Metrix data, ADamigo has already grown to reach 7.4 million unique visitors online. Included in that 7.4 million is a 30.8% Hispanic composition, which puts ADamigo as one of the top ten Hispanic ad focus networks in the United States. ADamigo has a dedicated team in helping our clients with direct ad campaigns that will utilize our tools like RFPpronto™ to get you a campaign that will have a solid performance reaching the U.S. Hispanic market.